Bo Nix Receives Huge NYC Billboard, Approved by Joey Harrington in Oregon

Oregon quarterback Bo Nix, formerly of Auburn, has been featured on a massive billboard in New York City. The advertisement shows Nix in an all-white Oregon uniform with the caption “BOdacious”. The billboard is located on Park Avenue South and measures approximately 151 feet by 90 feet. According to advertising firm OUTFRONT, the billboard is the largest outdoor advertisement of its kind in the area and generates nearly 600,000 weekly impressions. This isn’t the first time an Oregon quarterback has been advertised in Manhattan; Joey Harrington was featured on a billboard across from Madison Square Garden in 2001.